W.C. Handy Theatre

2535 Park Avenue, Memphis, Tennessee







The broke-down orange building at 2535 Park in Orange Mound is one of the silent witnesses to Memphis music history. It opened in 1946 as the W.C. Handy Theatre, with investors including Kemmons Wilson, to "showcase the finest in Negro entertainment," in the language of the day.
It opened as a black movie house, and doubled as a venue for the leading touring black rhythm and blues and jazz orchestras of the day. By the early 1950s the Handy Theatre was in hot competition with the Hippodrome, a converted roller rink down on Beale, as the top nite spot in town.

The poster at right advertised a big revue featuring the great Wynonie Harris in a "Battle of the Blues" taking place April 4, 1953.

This was also a transitional moment in black comedy. Check out the lower right of the ad. "Crackshot" is a black blackface comedian, complete with white lip outlines. Looks like something out of the 1920s. The name below is that of a slightly more modern comedy stylist, a young fellow named Ray Moore from over in Ft. Smith, Arkansas. The world would come to know him as Dolemite. He was about 25 at the time of this show, and yet to make a name for himself, so to speak. I love material like this. It dispels all sorts of common assumptions about black entertainment.

The Handy indeed hosted the finest in African-American entertainment, and did so weekly. In early '53 alone, Little Esther Phillips, Lionel Hampton, Duke Ellington, Lloyd Price, and Ivory Joe Hunter played the Handy.

The Handy Theatre became the Showcase Lounge in the late 1960s and, yes, showcased many of Memphis' soul acts like the Bar-Kays. Here's what's left of the old man now.

 

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About Preston

Preston Lauterbach has searched the southern backroads for hidden history and live music for most of this century. Someday that might sound impressive. He lives in Memphis, Tennessee with his wife and daughter.